Despite the season, occasion, or even the uncertain times we are currently facing, certain things remain enjoyable and fun all year round. Miniature golf is an entertainment outlet that allows people to relax outdoors, have fun with family and friends and enjoy some friendly competition.
Miniature golf also happens to be a very lucrative business and if it is marketed creatively through various methods, courses continue to draw in crowds in day after day! Here are six effective suggestions to market your miniature golf design and make loyal patrons for life.
Host events
People are always looking for venues to host different events – whether it’s birthday parties, themed nights, seniors evening, or something else. Make your miniature golf course known for hosting the best events that are sure to be a success. Advertise birthday party packages for special rates and host your own events a few times a month so that your business remains consistently popular and profitable.
Think ‘Team Effort’
Companies and workplaces are always eager to find creative ways to bring their employees together and engage in team building activities, and what better way to do that than on a miniature golf course? Target your marketing towards employers looking for venues to host corporate events and team up with mini-golf course builders who can create an exciting attraction that is sure to draw out a diverse crowd.
Make the most of social media
Along with other channels of marketing, social media is also a great tool to advertise your miniature golf course and draw in more customers. From client testimonials to selfies and short video clips, post and share on social media to keep your mini-golf business relevant and engaging.
Create a loyalty program
A loyalty program is a great way to engage your clients and create repeat business. By offering special promotions and discounts, along with various incentives, you can create excitement around your miniature golf business and with your customers. A smartphone app through which clients can keep track of their visits, games, and scores, as well as any special promotions that you re offering is also a fantastic way to create brand and business engagement.
Organize charity events and fundraisers
By offering your venue as a fundraising facility, you are sure to attract an even larger crowd. People are always in need of appropriate places to host fundraising events and by renting out your golf course for such an event at a reasonable cost, you will not just be helping the community but will also gain more clients.
Highlight what makes you unique
Designing and building your miniature golf course in a way that’s unique and stands out is yet another way to attract more customers. Your miniature golf design can stand out in so many ways, whether it’s a particular theme that you build around or the venue you choose or how you lay out your design.
At Miniature Golf Solutions, we can design and build highly unique and elaborate golf courses that are sure to make your business a sure success. Contact us now to learn more about how we can make your vision a reality.